When I Arrived At Ibm, There Were

We Built This Company From The Customer Back, Not From The Company Out.

I Just Think We Should Look At This As A Chess Match," He Said, "between The World's Greatest Chess Player And Garry Kasparov.

If The Practices And Processes Inside A Company Don't Drive The Execution Of Values, Then People Don't Get It. The Question Is, Do You Create A Culture Of Behavior And Action That Really Demonstrates Those Values And A Reward System For Those Who Adhere To Them?

Everything Starts With The Customer.

If Ceo Compensation Was Performance-driven, Which I Believe It Was In Ibm's Case, Nobody Would Ever Argue. If The Shareholders Didn't Make Billions And Billions Of Dollars, I Wouldn't Make Millions Of Dollars. My Salary Was The Same For 10 Years. It Was All Performance-based.