Language Is A More Recent Technology. Your

Welcome It As Part Of A Process... You Just Can't Avoid It... If You Go To Bat Enough Times, You Are Going To Strike Out; And You Will Do It Cataclysmically; And You Know Success And Failure Are Just Millimeters Apart.

Being True To Yourself Involves Showing And Sharing Emotion. The Spirit That Motivates Most Great Storytellers Is 'i Want You To Feel What I Feel,' And The Effective Narrative Is Designed To Make This Happen. That's How The Information Is Bound To The Experience And Rendered Unforgettable.

A German Shepherd Dog Could Walk In The Office With A Script In His Mouth, And If That Script Was Really Good, They'd Buy The Script.

My Mom Used To Tell Me Stories At Night, Read Books To Me - And I Read 'em Over And Over And Over Again. And You Know What I Learned From That? I Went Back And Looked At Everything - Why Do I Like Reading The Same Stories Over And Over And Over Again? What, Was I Some Kind Of Nincompoop? No - The Narrative Gave Me Connection With My Mom.

Think About All The Great Leaders. Think About Obama. Think About Clinton. Think About Nelson Mandela. Think About All The People That We Know Who Are Very Successful In Business, In Politics And Religion. What Are They? They Tell Purposeful Stories. They Move People To Action By Aiming At The Heart.