If It's Worth Doing, It's Worth Doing

The Reason Social Media Is So Difficult For Most Organizations: It’s A Process, Not An Event.

Believe In What You Do, Because You May Have To Do It For A Long Time Before It Catches On.

Black Friday Is A Media Trap, An Orchestrated Mass Hallucination Based On Herd Dynamics And The Media Cycle.

The Universal Truth Is Beyond Question-the Only People Who Excel Are Those Who Have Decided To Do So.

Quality Is Not An Absolute Measure. It Doesn't Mean 'deluxeness' Or 'perfection'. It Means Keeping The Promise The Customer Wants You To Make.