A Book Is A Souvenir Of An

The Way To Work With A Bully Is To Take The Ball And Go Home. First Time, Every Time. When There's No Ball, There's No Game. Bullies Hate That. So They'll Either Behave So They Can Play With You Or They'll Go Bully Someone Else.

If You Don't Know How It Works, Find Out. If You're Not Sure If It Will Work, Try It. If It Doesn't Make Sense, Play With It Until It Does. If It's Not Broken, Break It. If It Might Not Be True, Find Out.

I Think It's Fascinating To Note That Some Of The Most Successful Organizations Of Our Time Got There By Focusing Obsessively On Service, Viewing Compensation As An Afterthought Or A Side Effect. As Marketing Gets More And More Expensive, It Turns Out That Caring For People Is A Useful Shortcut To Trust, Which Leads To All The Other Things That A Growing Organization Seeks.

Be Personal. Be Relevant. Be Specific.

Your Best Customers Are Worth Far More Than Your Average Customers.