Be Personal. Be Relevant. Be Specific.

Do The Emotional Labor Of Working On Things That Others Fear.

Do You Believe In What You Do? Every Day? It Turns Out That Belief Happens To Be A Brilliant Strategy.

The Answer To The Question "where Do Good Ideas Come From" Is Always The Same, The Come From Bad Ideas. If You Come Up With 20 Bad Ideas You Get One Good One.

Is It Worth Getting One More Tweet Out, Or Putting Your Phone Down And Doing Something That Is Worth Tweeting?

Before You Tell Yourself You Have No Right To Invent This Or Improve That, Remind Yourself That The Person Before You Had No Right Either, But Did It Anyway.