You May Hate Gravity, But Gravity Doesn't

Children Build Self-esteem By Doing Things That Are Hard And Learning What Works.

By The Time It Becomes Obvious That A Technology Will Have Truly Disruptive Impact, It Is Often Too Late To Take Action. This Is One Reason Why We Are Such Advocates Of Using Theory To Try To Analyze Industry Change. Conclusive Evidence That Proves That A Company Needs To Take Action Almost Never Exists. In Fact, The Data Can Fool Management, Lulling Them Into A False Sense Of Security.

There's Usually Some Process By Which A Potentially Great Idea Gets Prostituted Into Something Lacklustre, Or By Which The Wrong Idea Gets Put Forward.

We Are All Trained To Be Data Driven People, But No Hard Data Exist About The Future. Therefore, The Only Way To Look Into The Future With Any Degree Of Accuracy Is To Use Theory, Statements Of What Causes What And Why. If Executives Have The Right Theories In Their Heads, They Can Very Quickly Interpret Market Developments. They Can Identify What Matters And Why, And Act Accordingly. So We Suggest Decision-makers Should Start By Gaining A Deep Understanding Of The Relevant Collection Of Theories, And Then Be Alert For Signals That Indicate Certain Types Of Developments.

Management Has To Provide The Coordinating Mechanism Between What The Supplier Provides And What The User Needs In Not-good-enough Situations Where Product Architecture Is Consequently Interdependent. Management Always Beats Markets When There Is Not Sufficient Information.