The Basic Economic Resource - The Means

As To The Idea That Advertising Motivates People, Remember The Edsel.

To Make The Future Demands Courage. It Demands Work. But It Also Demands Faith.

Charisma Becomes The Undoing Of Leaders. It Makes Them Inflexible, Convinced Of Their Own Infallibility, Unable To Change

The Tool User, Provided The Tool Is Made Well, Need Not, And Indeed Should Not, Know Anything About The Tool.

Everything Requires Time. It Is The Only Truly Universal Condition. All Work Takes Place In Time And Uses Up Time. Yet Most People Take For Granted This Unique, Irreplaceable, And Necessary Resource. Nothing Else, Perhaps, Distinguishes Effective Executives As Much As Their Tender Loving Care Of Time.