You Can't Tell A Millionaire's Son From

Rock 'n Roll Is Monotony Tinged With Hysteria.

Leadership Appears To Be The Art Of Getting Others To Want To Do Something You Are Convinced Should Be Done

In The Field Of Marketing . . . The Trend Toward Selling [has] Reached Something Of A Nadir With The Unveiling . . . Of So-called Subliminal Projection. That Is The Technique Designed To Flash Messages Past Our Conscious Guard.

The Difference Between A Top-flight Creative Man And The Hack Is His Ability To Express Powerful Meanings Indirectly.

At One Of The Largest Advertising Agencies In America Psychologists On The Staff Are Probing Sample Humans In An Attempt To Find How To Identify, And Beam Messages To, People Of High Anxiety, Body Consciousness, Hostility, Passiveness, And So On.