Toms Didn't Have To Focus On Advertising,

When You Incorporate Giving Into Your Business In An Authentic And Transparent Way, Your Customers Become Your Best Marketers.

The Most Important Step Of All Is The First Step. Start Something! What If That Idea You Have In The Back Of Your Head Is A Really Good One, One That Might End Up Helping Tens Of Thousands Of People? You Owe It To The World Ot Act. Or Maybe It Will Help Only A Few People: The Same Advice Applies. If You Don't Do It, You Are Missing Out On Something Big, And So Are The People Who Could Have Been Helped.

[people] Had Never Heard About Someone Giving Something Away Every Time They Sold Something.

Toms Is No Longer A Shoe Company... We're A One-for-one Company.

Giving Is What Fuels Us. Giving Is Our Future.