The Suddenness Of The Leap From Hardware

In Tetrad Form, The Artifact Is Seen To Be Not Neutral Or Passive, Bur An Active Logos Or Utterance Of The Human Mind Or Body That Transforms The User And His Ground.

Don't Ask Whether It Is Right Or Wrong. Instead Try To Find Out What Is Going On.

Any Understanding Of Social And Cultural Change Is Impossible Without A Knowledge Of The Way Media Work As Environments.

The Printing Press Was At First Mistaken For An Engine Of Immortality By Everybody Except Shakespeare.

For Tribal Man, Space Was The Uncontrollable Mystery. For Technological Man It Is Time That Occupies The Same Role.