The Only Way To Win Is To

The Biggest Start-up Successes - From Henry Ford To Bill Gates To Mark Zuckerberg - Were Pioneered By People From Solidly Middle-class Backgrounds. These Founders Were Not Wealthy When They Began. They Were Hungry For Success, But Knew They Had A Solid Support System To Fall Back On If They Failed.

Learning To See Waste And Systematically Eliminate It Has Allowed Lean Companies Such As Toyota To Dominate Entire Industries. Lean Thinking Defines Value As 'providing Benefit To The Customer'; Anything Else Is Waste.

Sustainable Growth Is Characterized By One Simple Rule: New Customers Come From The Actions Of Past Customers.

Here In Silicon Valley, I Have Taken Part In Hundreds Of Conversations Trying To Convince People To Dive In And Become Entrepreneurs. All Too Often, Innovators With Good, Safe, Jobs Are Unwilling To Put Their Family's Access To Health Care At Risk By Walking Away From Company-backed Medical Insurance.

Entrepreneurship Is Not Really Building A Product, It's Not Having An Idea, It's Not Being In The Right Place At The Right Time. It's Fundamentally Company Building.