The Objective Tendency Of The Enlightenment, To

Love You Will Find Only Where You May Show Yourself Weak Without Provoking Strength.

The Phrase, The World Wants To Be Deceived, Has Become Truer Than Had Ever Been Intended. People Are Not Only, As The Saying Goes, Falling For The Swindle; If It Guarantees Them Even The Most Fleeting Gratification They Desire A Deception Which Is Nonetheless Transparent To Them. They Force Their Eyes Shut And Voice Approval, In A Kind Of Self-loathing, For What Is Meted Out To Them, Knowing Fully The Purpose For Which It Is Manufactured. Without Admitting It They Sense That Their Lives Would Be Completely Intolerable As Soon As They No Longer Clung To Satisfactions Which Are None At All.

Love Is The Ability To Discover Similarities In The Dis-similar. The Audience Has A Right Not To Be Fooled - Even If It Insists On Being Fooled.

The Culture Industry Not So Much Adapts To The Reactions Of Its Customers As It Counterfeits Them.

In The End, Glorification Of Splendid Underdogs Is Nothing Other Than Glorification Of The Splendid System That Makes Them So.