The Hardest Thing About Getting Started, Is

Don't Ask People To Do Something You Wouldn't.

"no One Is Doing What We're Doing." This Is A Bummer Of A Lie Because There Are Only Two Logical Conclusions. First, No One Else Is Doing This Because There Is No Market For It. Second, The Entrepreneur Is So Clueless That He Can't Even Use Google To Figure Out He Has Competition. Suffice It To Say That The Lack Of A Market And Cluelessness Is Not Conducive To Securing An Investment. As A Rule Of Thumb, If You Have A Good Idea, Five Companies Are Going The Same Thing. If You Have A Great Idea, Fifteen Companies Are Doing The Same Thing.

The A-listers And The A+ Listers, Are Reporting The News, They're Not Making It.

If You Start Out To Solely Make Money, You Will Attract The Wrong Kind Of Employees.

One Must Understand What People Are Thinking, Feeling And Believing In Order To Enchant Them.