Speak Up. Not Just Tomorrow, But Every

Someone Can Always Do Your Job A Little Better Or Faster Or Cheaper Than You Can.

In A Digital World, The Gift I Give You Almost Always Benefits Me More Than It Costs.

Don't Wait To Be Picked. Pick Yourself.

You Want It To Be Hard. If It's Hard, Then That Means Others Can't Do It Easily And You Can Charge For That Value.

What Marketers Used To Do Is Make Average Products For Average People. That's What Mass Marketing Is. They Would Ignore The Geeks, And - God Forbid - The Laggards. It Was All About Going For The Center. I Don't Think That's The Strategy We Want To Use Anymore.