Perfect Can't Possibly Be The Goal, We're

Emotional Labor Is Available To All Of Us, But It Is Rarely Exploited As A Competitive Advantage.

Average Feels Safe But It's Not. It's Invisible.

If You Hear My Idea But Don't Believe It, That's Not Your Fault; It's Mine. If You See My New Product But Don't Buy It, That's My Failure, Not Yours. If You Attend My Presentation And You're Bored, That's My Fault Too.

Our Best Work Can't Possibly Appeal To The Average Masses, Only Our Average Work Can. Finding The Humility To Happily Walk Away From Those That Don't Get It Unlocks Our Ability To Do Great Work.

Persistence Isn't Using The Same Tactics Over And Over. Persistence Is Having The Same Goal Over And Over.