Listening Is The Hard Part. Listening Is

Next Time Someone Tells You 'never,' Remember That Means 'not For At Least One Hour.'

Create A Story Of Wow That Will Be Retold.

Invest Time, Don't Spend It.

Most Salespeople Are Half Prepared. They Know Everything About Their Company And Their Product. They Know Nothing About Their Prospect.

It Never Ceases To Amaze Me That Companies Will Spend Thousands Of Hours And Millions Of Dollars Teaching People 'how To Sell,' And Not One Minute Or Not $10 On 'why They Buy.' And 'why They Buy' Is All That Matters.