If You Can't Keep Him Interested, That's

Jobs Insisted That Apple Focus On Just Two Or Three Priorities At A Time. “there Is No One Better At Turning Off The Noise That Is Going On Around Him,” Cook Said. “that Allows Him To Focus On A Few Things And Say No To Many Things. Few People Are Really Good At That.

Jobs Did Not Know That Sculley Had Told Eisenstat He Wanted To Quit, But By Then It Didn't Matter. Overnight, He Had Changed His Mind And Decided To Stay. Despite The Blowup The Day Before, He Was Still Eager For Jobs To Like Him. So He Agreed To Meet The Next Afternoon.

One Of The Strongest Motives That Leads Men To Art And Science Is Escape From Everyday Life With Its Painful Crudity And Hopeless Dreariness. Such Men Make This Cosmos And Its Construction The Pivot Of Their Emotional Life, In Order To Find The Peace And Security Which They Cannot Find In The Narrow Whirlpool Of Personal Experience.

Jobs Has Within Him Sort Of This Conflict, But He Doesn't Quite See It As A Conflict Between Being Hippie-ish And Anti-materialistic But Wanting To Sell Things Like Wozniak's Board. Wanting To Create A Business.

I Was On One Of My Fruitarian Diets" Steve Jobs Recalled "i Had Just Comeback From The Apple Farm. It Sounded Fun, Spirited, And Not Intimidating. Apple Took The Edge Of The Word 'computer', Plus It Would Get Us A Head Of Atari In The Phone Book. He Told Wozniak If A Better Name Did Not Hit Them By The Next Afternoon, They Would Just Stick With Apple And They Did. 1 Apr 1976