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I've Found Great Virtue In Two-thirds Of The Way Into The Message; Right Before I'm Really Want To Nail Home A Point, Pausing To Tell A Joke Or To Tell A Light-hearted Story, Because I Know My Audience Has Been Working With Me Now For 20 Or 25 Minutes. And If I Can Get Them To Laugh, Get Oxygen Into Their System, It Wakes Up Those Who Might Be Sleeping, So There's Something About Using A Story To Draw People Back In Right Before You Drive Home Your Final Point. In That Case I Think It's Real Legitimate Just To Use A Story For Story's Sake.
-Max Lucado
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I've Found Great Virtue In Two-thirds Of

Max Lucado
I've Found Great Virtue In Two-thirds Of The Way Into The Message; Right Before I'm Really Want To Nail Home A Point, Pausing To Tell A Joke Or To Tell A Light-hearted Story, Because I Know My Audience Has Been Working With Me Now For 20 Or 25 Minutes. And If I Can Get Them To Laugh, Get Oxygen Into Their System, It Wakes Up Those Who Might Be Sleeping, So There's Something About Using A Story To Draw People Back In Right Before You Drive Home Your Final Point. In That Case I Think It's Real Legitimate Just To Use A Story For Story's Sake.
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