Don't Try To Be The 'next'. Instead,

I Made A Decision To Write For My Readers, Not To Try To Find More Readers For My Writing.

In A Battle Between Two Ideas, The Best One Doesn't Necessarily Win. No, The Idea That Wins Is The One With The Most Fearless Heretic Behind It.

The Reason They Want You To Fit In... Is That Once You Do, Then They Can Ignore You.

The Resistance Is The Voice In Your Head Telling You To Use Bullets In Your Powerpoint Slides...it’s The Voice That Tells You To Leave Controversial Ideas Out Of The Paper You’re Writing, Because The Teacher Won’t Like Them. The Resistance Pushes Relentlessly For You To Fit In.

The Goal Of A Marketing Interaction Isn't To Close The Sale, Any More Than The Goal Of A First Date Is To Get Married. No, The Opportunity Is To Move Forward, To Earn Attention And Trust And Curiosity And Conversation.