Customers Will Never Love A Company Until

The True Value Of A Leader Is Not Measured By The Work They Do. A Leader's True Value Is Measured By The Work They Inspire Others To Do.

If You Sell What You Do, You're A Vendor. If You Sell Why You Do It, You're A Brand.

Don't Give To Get. Give To Inspire Others To Give.

You [should] Persist Even Though There Are Some Short-term Stresses And Even Though There Is Some Uncertainty, Because It's The Right Thing To Do.

Notoriously Outspoken, His Sentences Always Punctuated With Profanities, General George S. Patton Was The Epitome Of What A Leader Should Be Like - Or So He Thought. Patton Believed A Leader Should Look And Act Tough, So He Cultivated His Image And His Personality To Match His Philosophy.