Brand Inside Is More Important Than Brand

My Real Bottom-line Hypothesis Is That Nobody Has A Sweet Clue What They’re Doing. Therefore You Better Be Trying Stuff At An Insanely Rapid Pace. You Want To Be Screwing Around With Nearly Everything. Relentless Experimentation Was Probably Important In The 1970s-now It’s Do Or Die.

The Thing That Keeps A Business Ahead Of The Competition Is Excellence In Execution.

...high End Does Not Necessarily Equal High Price. It's A Matter Of Attitude.

You Can't Think Your Way Out Of A Box; You've Got To Act.

I Endorse A Lot Of People - Sometimes People Say I Endorse Too Many Books. And My Response Has Always Been The Same: If I Can Get One Case Study That Can Give Me One Good Idea That I Can Implement For $25, Or For These Days One-third Of That On Kindle, I've Gotten A Very Good Deal.