American Traditions And The American Ethic Require Us To Be Truthful, But The Most Important Reason Is That Truth Is The Best Propaganda And Lies Are The Worst. To Be Persuasive We Must Be Believable; To Be Believable We Must Be Credible; To Be Credible We Must Be Truthful. It Is As Simple As That.

-Edward R. Murrow

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American Traditions And The American Ethic Require

Edward R. Murrow

American Traditions And The American Ethic Require Us To Be Truthful, But The Most Important Reason Is That Truth Is The Best Propaganda And Lies Are The Worst. To Be Persuasive We Must Be Believable; To Be Believable We Must Be Credible; To Be Credible We Must Be Truthful. It Is As Simple As That.

Topic

Truth

Lying

Simple

One Of The Basic Troubles With Radio And Television News Is That Both Instruments Have Grown Up As An Incompatible Combination Of Show Business, Advertising And News. Each Of The Three Is A Rather Bizarre And Demanding Profession. And When You Get All Three Under One Roof, The Dust Never Settles.

Dust

Never Settle

Television