Advertising Is The Modern Substitute For Argument;

Children Are Natural Mythologists: They Beg To Be Told Tales, And Love Not Only To Invent But To Enact Falsehoods.

Graphic Design Is The Paradise Of Individuality, Eccentricity, Heresy, Abnormality, Hobbies And Humors.

There Must ... Be In Our Very Nature A Very Radical And Widespread Tendency To Observe Beauty, And To Value It. No Account Of The Principles Of The Mind Can Be At All Adequate That Passes Over So Conspicuous A Faculty.

To Be Bewitched Is Not To Be Saved, Though All The Magicians And Aesthetes In The World Should Pronounce It To Be So.

Every Real Object Must Cease To Be What It Seemed, And None Could Ever Be What The Whole Soul Desired.